Wednesday, 26 January 2011

Analysis Of A Women's Lifestyle Magazine Contents Page - Vogue

This is an analysis of a women's lifestyle magazine.
The whole layout of Vogue magazines contents page is very simplistic. It doesn't have a lot of colour, and its not very "busy". The only colour on this page is red, which stands out to grab the readers attention. Words such as "Cover Stories" and "Subscribe to Vogue" are in a larger font to the rest of the magazine. The main focus is clearly directed towards the picture which takes up at least half the page. However because these words are in red and in a larger font than the rest of the magazine, it shows that the magazine has other interests than just fashion.

The large title "vogue" to the top of the magazine, followed by the numbered points below is similar to the Men's Fitness contents page. This suggests that there these are typical codes and conventions of magazines. With the numbered points, there are subtitles in red which sum up what the numbered articles will be about. For example; "FASHION" is in red, with Carteblanche and Climate Change as titles for the summaries underneath - this grabs the readers attention and draws in interest because of the contrast in colour. The capital letters used also emphasises the way the titles would be read, with capital letters - it's more like the magazine is shouting at the reader to read the article. The font used gives the contents page a feminine theme to it, it's girly and plain. This suggests that the audience for this magazine would be female.

In the bottom right hand corner, there is an advertisement for subscription to Vogue magazine, written in red capital letters, this is already entising the reader to subscribe as it has caught their attention. Along with it is an offer in italics for a free gift if the reader subscribes, which is another tactic for the magazine to increase their circulation because it suggests that if the magazine gets something, it'll give something back - which is what everyone wants really.

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