Quick analysis of 2 magazines which influence your magazine - NME.

- Mainstream Rock, Punk, Pop, Indie, Metal
- Owner: Kinn up until 1963, taken over by IPC from 1963 til present day
- Masthead: NME
- Price: £2.30
- House Style: Slightly darker colours, blacks, greys, whites, reds and sometimes yellows.
- Advertising Portfolio: Free CD's, posters, festival guides.
- Frequency: Weekly

NME's first issue was published on 7th March, 1952, after Musical Express and Accordion Weekly was bought by London music promoter Maurice Kinn, and relaunched as New Musical Express. It was initially published in a non-glossy tabloid format on standard newsprint. Throughout the 60's and 70's, it went through a pop-rock stage. This is something my magazine will feature. In the 80's, there was a near-closing phase, where the new editor Ian Pye wanted to write about hip-hop, and some wanted to continue writing about rock. In the 90's, NME started to feature British indie bands - This is anothe feature my magazine will copy, because it won't just feature on one genre of music, it will have many different genres.

Font size and style:
The font used is bold and eye catching. Its written in a plain font, which tells the audience that it is knowledgable and relatively serious, however it isn't boring. The masthead isn't the largest font on the front cover of any of the front covers, which suggests that the magazine cares more about the featuring artists/band news then the magazine itself, this reflects in the target audiences age, because it is more mature.

Tone:
The tone used by the magazine is quite friendly, however its very informative because it tells the reader about the artist/bands, and new information about events or latest hangouts.

Images:
The images taken aren't paparazzi like. They're taken with comfort. They're posed and to get these pictures, the magazine would have to be relatively friendly with the artist/band. This is once again proved by the content of the magazine.This all fits into the feel of the magazine, a generally friendly, yet informative, magazine.

Quick analysis of 2 magazines which influence your magazine - Kerrang.

- Rock, goth, metal, punk, thrash, classic indie, unsigned bands.
- Owner: United Newspapers sold to Emap in 1991, Emap sold to Bauer Media Group in 2008.
- Masthead: KERRANG!
- Puff: Used to be "Music With Attitude", no such strapline since.
- Price: £2.20
- House style: dark colours - grey, black, white. some yellows to highlight puffs.
- Advertising Portfolio: free posters/stickers
- Frequency: weekly

Kerrang! has influenced my magazine because it features music that I like, and I will include that my mag. From Kerrang! I will probably copy the advertising portfolio and the price. However Kerrang! is mostly American based, I will feature British artists that are in Kerrang! such as;
You Me At Six, Bring Me The Horizon etc. But it may occasionally feature an American band or two.

Kerrang! commenced publication on 7th June 1981. It first focused on the genre New Wave of British Heavy Metal . It features many hard rock acts as well as alternative rock, pop-rock and generally just most rock genres. It was first owned by United Newspapers, who sold to EMAP in 1991. In 2008, EMAP then sold Kerrang! to Bauer Media Group.

Main Cover Shot:
The main cover shot is always a close up or mid shot of an artist/band. Either performing at a gig or a studio shot, which suggest that the magazine is quite friendly with the artist, and follows wherever they may go. The gig shot suggests reflects with the reader of the magazine because it shows that the audience follows the artist/band and is a fan of them and their work.

Language:
The language that is used in Kerrang! is always friendly. The interviews are always friendly and are as if the reader is interviewing the artist/band. My magazine would feature this type of language because its friendly and because the author writes as if they were the reader. It shows real passion for the magazine, which hopefully my magazine would feature as well.

Task One - Introduction To My Magazine

Introduce yourself in your blog and include a brief summary of your magazine and your target audience

Hello, my name is Hannah Johnson and my music magazine is based on British bands/artists.
This is an introduction to my magazine "The Jam". The target audience is aged 16 to 24 years old. This magazine isn't specifically aimed at any gender.

The aim of my magazine is to let everyone know about the British artists/bands, the world has not been properly introduced into an all genre British magazine yet, it is a specialist magazine. The only competitor that I know of is NME, but thats specifically genred.

My magazine is a monthly magazine, and its cost would be £1.50.